How does your product use or challenge conventions and how does it represent social groups or issues? When it comes to the conventions of our music video, we didn’t exactly fit into the genre of the song. Dark Red is an alternative r&b song that focuses on the artist not wanting to lose his partner, and his love for her. While our music video doesn’t fit into the conventions of the genre, we challenged it using juxtaposition to present the lovey-dovey lyrics of the song in contrast to the anger and fighting of the visuals. This turns the music video into neither a completely lovey or completely hostile piece of media, but instead one that is meant to portray a more twisted sort of love, one that isn’t healthy for either of our characters, however in the end, they still can’t seem to escape from it. In a social sense, the video is meant to negate the idea that toxic relationships like these are easy to be free from, or that staying together is their fault because they could “just
"What conventions of the genre that you chose to base your final task on that this movie have?" One thing from Midsommar that I would love to add to my final project is the irony of the whole movie. To be more specific, from the bright colors of nature to the warm, welcoming feeling the people or rural Sweden express, Midsommar is not originally portrayed as a movie that would be as disturbing and gruesome as it is. The acting of the people seem happy, however throughout the film the lighting and acting change to a more distressed expression of the plot. "What conventions of the genre did the movie have that you liked?" Part of thriller is using shots to portray the characters' thoughts. In Midsommar, a variety of shots zooming in and out of characters is used. Each shot is used mostly in silence or alongside music. The shots are still, only focusing on the expressions of characters and leaving their thoughts to the interpretation of
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